With the world's largest ever work-from-experiment almost complete, employers should have newfound confidence in what a freelance — and remote — workforce can deliver in terms of productivity.
Sure, there will still always be a need for full-time employees, but for certain industries like media and marketing, the idea of working with freelancers remotely has sizable advantages, not just for the workers but the employers themselves. In the summer of 2021, I pitched a piece talking about these advantages and here's what came out of it.