From America's love of storytelling to our ravenous appetite for content, it's no secret that digital video is trending up. Way up. That's why it never hurts for video marketers tasked with creating strategy to stay atop trends. With help from senior, product creative at Discovery, Inc., David Zweig, here's a quick refresher blending advice from someone who helps video content from global properties like HGTV, Animal Planet, TLC and Travel Channel reach their potential on a daily basis.
